…another world out there, VIDEO/SINGLE: MERESHA – Hold [Lucia Simic, director]
Meresha – Hold is available at Apple Music.
by Walter Price
Have you been following otherwordly indie-pop purveyor that is Meresha on her socials? If not, hop to it, as this multifaceted and highly ballyhooed artist grooves to her own beat. Creating content full of whimsy, fantasy, dance and, quite often, smile and chuckle-inducing goodness. All of it to keep her fans and/or curious onlookers’ attentions hooked until she releases another eclectic sonic nugget that reminds you that this alien-luving songwriter is a uber-talented virtuoso. And her recent single/video “Hold”, is a soulful ode to the distant ones we love and want to, but can’t, embrace during these sequestered times.
The symbolism heavy film, directed by Lucia Simic, is a stunningly stark affair. A sign-of-the-times face masked couple, in isolating darkness, trying to keep it together as memories of relationships, rock n roll and emotional interpretative dance help the sentiments unfold. Does it all culminate in a happy ending? Check out this visual shocker for the answer. Plus a classic Meresha video, below. And if you’re a fan of Sia, Eurythmics, and/ or Aldous Harding be sure to add this one to your pandemic/the-one-you-love playlist(s)…
MERESHA Hold
+ New Revolution
HOLD
Director – Lucia Simic
Cinematographer – Dijo Smotrich
Idea – Eugene Andreev
Starring: Stela Bogic and Vito Lomar
Artist photo via Facebook
New Revolution
Director – David Rousseau.
Producer – Alex Sdoucos
Company – Creativeseen
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“Meresha is a singer, multi-instrumentalist, DJ and producer with a deep, wide-ranging soulful voice and a quirky sonic vision. She is an #AlienPop innovator; so far the first in the genre.” – bio